Job Summary:
The Marketing Professional is responsible for promoting Toyota vehicles, products, and dealership programs while generating sales opportunities and building strong customer relationships. This role focuses on customer engagement, lead generation, product presentation, negotiation, and follow-up activities to support sales objectives and provide a positive, customer-centric buying experience.
Key Responsibilities:
- Sales and Marketing Activities
- Promote Toyota vehicles, dealership products, services, and promotional programs to prospective customers.
- Generate sales leads through showroom activities, referrals, field activities, events, and other marketing channels.
- Assist in implementing sales and marketing strategies to support dealership objectives.
- Customer Engagement and Relationship Management
- Identify customer needs and provide appropriate information and recommendations on Toyota vehicles and available programs.
- Build and maintain positive relationships with prospective and existing customers.
- Conduct regular follow-ups with leads and customers to support sales conversion and customer retention.
- Provide professional and responsive customer service throughout the sales process.
- Product Presentation and Negotiation
- Present vehicle features, benefits, pricing, and available programs clearly and accurately.
- Handle customer inquiries and negotiate professionally within approved dealership policies and guidelines.
- Assist customers in making informed decisions based on their needs and requirements.
- Sales Coordination and Documentation
- Coordinate with Sales, Finance, and other departments to facilitate customer transactions and requirements.
- Maintain accurate records of customer leads, sales activities, follow-ups, and transactions.
- Prepare sales and marketing reports as required by management.
- Customer Service and Professional Representation
- Ensure a customer-centric approach in all sales and marketing activities.
- Address customer concerns professionally and coordinate with the appropriate department for resolution.
- Represent Toyota Dipolog in a professional manner during dealership and external marketing activities.
QUALIFICATIONS:
- Sales experience
- Strong negotiation skills
- Customer-centric
Note: This is a general job description. Specific responsibilities and qualifications may vary depending on the specific role and level within Toyota Dipolog City.
